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Marketing

Marketing Plan PPT Template

Goals, personas, customer journey, positioning, competitor map, 4 Ps, channels, content and campaign calendars, budget, lead funnel and KPIs.

  • ✓ 22 slides, every one animated
  • ✓ Charts linked to Excel: right-click, Edit Data
  • ✓ Gradient Pop design, in theme colours
  • ✓ Your brand colours in one click with Deck Finisher
  • ✓ Placeholders in [brackets]: type over them
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Included in every pass, from ₹99 for 30 days.

Best in PowerPoint 2019 or Microsoft 365. Google Slides and WPS open the slides but drop most animations.

Who this PPT template is for

For marketing heads planning the year: goals, customer personas and journey, positioning, the 4 Ps, channel plan, content and campaign calendars, budget, KPIs and risks.

What is inside the Marketing Plan PPT template

  • ✓ What is in this plan
  • ✓ Where we are today
  • ✓ Our goals for the year (SMART)
  • ✓ Who we are talking to: three personas
  • ✓ The customer journey
  • ✓ Positioning and key message
  • ✓ Where we stand against competitors
  • ✓ Our marketing mix: the 4 Ps
  • ✓ Channel plan: digital and offline
  • ✓ Content plan by month
  • ✓ Campaign calendar [2027]
  • ✓ Where the ₹ 2.4 Cr budget goes
  • ✓ Budget by quarter, ₹ lakh
  • ✓ Lead funnel targets for the year
  • ✓ KPIs and how we measure them
  • ✓ Social media plan
  • ✓ Events and partnerships
  • ✓ Team and responsibilities
  • ✓ Risks and how we handle them
  • ✓ Next steps

All 22 slides

Marketing Plan, slide 1
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Marketing Plan, slide 2
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Marketing Plan, slide 3
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Marketing Plan, slide 4
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Marketing Plan, slide 5
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Marketing Plan, slide 6
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Marketing Plan, slide 7
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Marketing Plan, slide 8
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Marketing Plan, slide 9
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Marketing Plan, slide 10
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Marketing Plan, slide 11
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Marketing Plan, slide 12
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Marketing Plan, slide 13
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Marketing Plan, slide 14
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Marketing Plan, slide 15
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Marketing Plan, slide 16
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Marketing Plan, slide 17
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Marketing Plan, slide 18
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Marketing Plan, slide 19
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Marketing Plan, slide 20
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Marketing Plan, slide 21
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Marketing Plan, slide 22
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Marketing Plan PPT template: questions

›Who is the Marketing Plan PPT template for?

For marketing heads planning the year: goals, customer personas and journey, positioning, the 4 Ps, channel plan, content and campaign calendars, budget, KPIs and risks.

›Can I edit the Marketing Plan PPT template?

Yes. Every slide is a real PowerPoint (.pptx) file, not a picture. Type over the [bracketed] placeholders, change any text, move or delete shapes, and edit the charts: right-click a chart and choose Edit Data to change the numbers in Excel.

›Can I change the colours, fonts and logo to match my company?

Yes. The design uses PowerPoint theme colours, so Deck Finisher can switch the whole deck to your brand colours and fonts in one click. Deck Finisher is free for decks of up to 5 slides; any SmartSearch pass removes that limit.

›Is the Marketing Plan PPT template free to download?

It is included in every Bundle Slide pass, from ₹99 for 30 days. A pass is a one-time payment with no auto-renewal, and it also unlocks all 6,000+ slides and every tool.

›Will the animations work in Google Slides?

The deck is built for PowerPoint 2019 and Microsoft 365, where every slide is animated. Google Slides and WPS Office open the slides but drop most of the animations.

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